The concept at Yogen Fruz is to take blocks of frozen yogurt and blend it with frozen fruits. They also have a few syrups like mint that you can blend with as well. Then they have a few fun toppings (aka chocolate, granola, cereals) to sprinkle on top.
I decided to go with mango and kiwi blended with low-fat vanilla and top it with white chocolate shavings. I was actually a little disappointed with the lack of color. The people in front of me blended with raspberries and strawberries and theirs was a nice pretty pink.
I can't compare this to Pinkberry since I still haven't been (there aren't any in Baton Rouge, and I've never taken the time to go while I've been in California), but I think it could compare favorably. It wound up being a nice satisfying dessert, that even makes you feel a little good about yourself because its almost healthy. I wouldn't list it as my all time favorite dessert, but I'd definitely be willing to try it again. And next time I'll be sure to pick flavors that make a prettier color. Maybe chocolate fro-yo blended with raspberries? I'm getting hungry already!